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Massage Therapy is not JUST massage anymore.

  • Writer: Nicole Longwell
    Nicole Longwell
  • Jul 18, 2014
  • 3 min read

Updated: Dec 16, 2025

Beyond Relaxation: Why Specialized Massage Matters for Your Health

Person receiving a back massage under a purple sheet, hands applying pressure. Relaxing indoor setting with a calm atmosphere.

There is no denying that massage therapy has been growing in popularity over the past decade, both here in Florida and across the country. This means it’s fairly easy to find a licensed massage therapist—they seem to be on every corner in some cities!

This brings up a crucial point: One size does not fit all.

One type of massage certainly does not fit all problems. There are many, many different types of massage therapy available, many of which are specialties developed to work with specific issues one might encounter. The key to lasting relief and optimal wellness is to find the approach that is right for you.


The Education Behind the License

I have been a Florida Licensed Massage Therapist (LMT) for 12 years. To begin this journey, I completed a basic 750-hour course of study covering massage theory, anatomy, and physiology. This culminated in practical work at a student clinic and, finally, passing a state licensing exam.

Beyond the initial licensing, the State of Florida requires LMTs to complete 24 hours of continuing education units (CEUs) every two years to maintain their licenses. For many therapists, simply meeting this minimum is sufficient, often because their practice is focused on general relaxation. However, in today’s competitive market, meeting client demand requires much more.


The Power of Specialization

As the general public becomes more aware and educated about massage therapy and its benefits, individuals are becoming more attuned to their specific needs. To truly help with complex body issues, chronic stressors, and the high demands facing our bodies today, general relaxation is often no longer enough.

This is why many dedicated therapists, myself included, choose to invest in extensive additional training. We go way beyond that basic level of education to expand our knowledge base and specialize in particular modalities. This commitment allows us to address specific concerns with targeted, effective treatments.


Massage Therapy is NOT Just Massage Therapy Anymore

The range of specialized massage modalities available is vast. Some of the most sought-after specialties include:

  • Neuromuscular Massage Therapy (NMT)

  • Myofascial Release Therapy

  • CranioSacral Therapy (CST)

  • (Manual) Lymphatic Drainage Therapy (MLD)

  • Sports Massage

  • Pregnancy Massage

  • Reflexology

  • Microcurrent Therapy

  • And many more...

These specialties require additional training, and some even require an intensive certification process. This extra investment of time and expertise ensures that when you seek help for a specific issue—such as chronic migraines, post-surgical swelling, or nerve compression—you are working with a therapist who has the focused skills to make a real difference.

If you haven’t tried massage yet, go for it and see what you’ve been missing. If you have, but feel you need more targeted relief, do your research. Find a local therapist who specializes in the modality that can truly help you get back to feeling your best.

Nicole Longwell LMT, CHMLDT, owner of Longwell Massage Therapy, Inc.

2. Keywords (Up to 30)

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3. Meta Description

Is general massage not helping? Learn why finding a specialized massage therapist is key to treating chronic pain, poor posture, and specific body issues. Understand the power of NMT, MLD, and Myofascial Release.

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